SA-001 · 1923
Animation · Kansas City → Hollywood
Walt Disney
The Walt Disney Company (~$200B+ today) · Came back bigger
SA-002 · 1985
Tech · Silicon Valley
Steve Jobs
Returned 1997; built world's top firm · Returned bigger
SA-003 · 1856
Showman · Connecticut
P. T. Barnum
Circus from 1871; Barnum & Bailey · Came back bigger
SA-004 · 1884
Letters · New York
Ulysses S. Grant
Memoirs earned family ~$450,000 · Redeemed
SA-005 · 1901
Automotive · Detroit
Henry Ford
Ford Motor Co. 1903; Model T 1908 · Came back bigger
SA-006 · 1886
Confectionery · Pennsylvania
Milton Hershey
Sold caramels for ~$1M in 1900 · Rebuilt as chocolate king
SA-007 · 1875
Food · Pittsburgh
H. J. Heinz
F. & J. Heinz 1876; ketchup, 57 Varieties · Redeemed
SA-008 · 1931
Hospitality · Texas
Conrad Hilton
Comeback: Waldorf, global Hilton chain · Came back bigger
SA-009 · 1945
Engineering · Japan
Soichiro Honda
Comeback: Honda Motor, the Super Cub · Built a global giant
SA-010 · 2001
Film · Hollywood
Robert Downey Jr.
Comeback: sober 2003, Iron Man, Oscar · Came back bigger
SA-011 · 2004
Media · New York
Martha Stewart
Brand sold 2015; SI cover at 81 · Reinvented, came back bigger
SA-012 · 1968
Music · Tennessee
Johnny Cash
Folsom '68; Rick Rubin '94-2003 · Twice rebuilt, then reborn
SA-013 · 1977
Boxing · Texas
George Foreman
Champ at 45; grill nets ~$200M+ · Came back far bigger
SA-014 · 1990
Finance · California
Michael Milken
The comeback · Rebuilt and pardoned
SA-015 · 1982
Film · California
Francis Ford Coppola
The comeback · Rebuilt through wine